GreenFleet Logistics integrated their fleet management system with HubSpot to automate lead tracking and customer updates, improving lead conversion by 18%, reducing manual reporting by 85%, and enhancing customer communication.
GreenFleet’s lead and customer data was split between the fleet management system and HubSpot, causing delayed follow-ups, inefficient reporting, fragmented communication, and limited visibility.
A custom integration was built to automate data sync, map transaction details, trigger automated campaigns, and enable real-time reporting in HubSpot.
18% increase in lead conversion
85% reduction in manual reporting
Improved customer communication
Real-time operational visibility
"We can now track leads and deliveries in real time, and our customer updates are always accurate. The integration has streamlined our operations."
"We can now track leads and deliveries in real time, and our customer updates are always accurate. The integration has streamlined our operations."