Sanmark Solutions proudly represented Sri Lanka at Hannover Messe 2026 in Germany, the world’s premier trade fair for industrial technology as part of a structured market exposure programme organised under a collaboration between the Sri Lanka Export Development Board (EDB) and the Import Promotion Desk Germany (IPD).
CEO Kosala Indrasiri led the company’s participation in what marked a significant step — not just for Sanmark, but for Sri Lanka’s broader ambition to establish a credible and lasting presence in the European technology market.
Sessions at the event surfaced honest and grounded conversations:
- how European manufacturers are navigating digitalisation under evolving EU regulations
- how organisations are approaching AI adoption with measured expectations, and
- how the gap between promising technology and real-world implementation remains a defining challenge across markets.
These insights directly inform how Sanmark approaches its client engagements and solution design.
What distinguished Sanmark’s presence at Hannover Messe 2026:
- Engaged in pre-arranged B2B meetings with European companies, opening dialogue around digital transformation, software development, and emerging technology partnerships
- Participated in ecosystem tours, keynote sessions, and interactive workshops in Berlin, gaining structured exposure to the German innovation landscape
- Extended the programme to Stockholm attending the Nordic Growth Summit and a networking session hosted by Impact Hub, and engaging in strategic meetings at Tech Arena
- Visited Nordea Bank for first-hand insight into Nordic fintech practices, regional business norms, and pathways for scaling enterprise solutions within the European market
Sanmark participated alongside four other Sri Lankan technology companies: Azend Technologies, F Code Labs Private Limited, SoftSora (Pvt) Ltd, and XEPTAGON PRIVATE LIMITED.
Sanmark extends sincere thanks to Stefan Schütze Tobar , Lisa Büscher ,Christian Harder and the IPD - Import Promotion Desk for going well beyond their brief in arranging substantive meeting opportunities, and to Mikael Wällstedt for his invaluable guidance throughout the programme. The Sri Lanka Export Development Board made this initiative possible, and their continued commitment to facilitating international exposure for the local ICT sector remains essential. This marks the second collaboration between EDB and IPD — a signal that these partnerships are being built for continuity, not convenience.
Why this matters
The value of this programme extends beyond the companies that participated. As a structured gateway into the German and broader European markets, the knowledge, networks, and validated market insights gained carry spillover potential for the wider Sri Lankan ICT industry — informing export strategies, reducing the cost of market entry for others, and reinforcing Sri Lanka’s relevance on a global stage.
For Sanmark specifically, Hannover Messe 2026 validated product-market alignment, sharpened the company’s European market entry strategy, and initiated a pipeline of partnerships with real follow-through potential. The participation underscores a straightforward belief: Sri Lanka’s technology industry has earned its place in the international conversation, and sustained presence — not one-off appearances — is how that place is held.
